Meta Business suite is an all inclusive way to manage your business pages on Facebook and Instagram.  It allows you to ensure your brand is consistent across both platforms and even includes post scheduling, which is a fantastic tool to plan your entire week or month of social media marketing.  I absolutely recommend moving to Meta Business Suite to manage your business, as I find it much more responsive and user friendly than just utilizing the Facebook website or app.

Meta Business Suite can be used on a desktop through your prefered browser.  If your business is connected to your personal profile, you will have the option to "Switch" into the Business Suite.

Or Meta Business Suite can be used on a mobile device by downloading the Meta Business Suite app from the app store (available for Apple and Andriod devices).

Home

Once you have downloaded and logged in, ensure your Instagram pages are linked.  Once this is done, you should be able to view all your business Facebook and Instagram messages, likes, comments here.  

Of the many benefits of Business Suite, includes a "To Do List" that only your page managers can view.  This is a great space to delegate social tasks to your team or just simply make your own checklist.

You can also connect your pages to external apps such as appointment apps from this page, if you business would like to take appointments on social pages.

Notifications

All your comments and engagements will be on this tab. Replying to post comments on a personal level is always helpful to your business.

Inbox

You can respond to all messages and comments easily in Business Suite as your business.  Posts & Stories

From here you can create posts and stories, schedule posts, and view some limited Insights on your posts.

Planner

Another feature that benefits small business owners is the "Planner" tab.  This is basically a calendar that allows you to create, schedule, and manage your content.  This page also includes some ideas (first day of winter, National Cupcake Day, etc.) but not many at this time. 

Insights

Managing your Insights, or your online engagement is incredibly easy in Business Suite.  You should be checking in on your post insights weekly, this way you know what is working for your business and what is not.  This way you are able to tailor your content to your audience, to increase post engagement.

Ad Services

Business Suite also includes Ad Managing services.  Ads in Business Suite are very user friendly to create.  You are able to sort by likes, demographics, age groups, and more.

Overall, I recommend all business owners to make the switch to Meta Business Suite for managing their Facebook and Instagram business pages.  It's very user friendly and includes many helpful tools.

Need more help with your social pages? Send The Daly Brand a message and see what we can do for you!